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Typography

Annette Flanagin

in AMA Manual of Style: A Guide for Authors and Editors (10th edition)

Print Publication Year: 
2007
Published Online: 
2009
eISBN: 
9780195382846
DOI: 
10.1093/jama/9780195176339.003.0022
Item type: 
chapter
ISBN: 
9780195176339
Typography is broadly defined as the composed arrangement and appearance of text and other elements on a surface that involves elements of design. The editor and graphic designer often cooperate ... More
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Basic Elements of Design

Annette Flanagin

in AMA Manual of Style: A Guide for Authors and Editors (10th edition)

Print Publication Year: 
2007
Published Online: 
2009
DOI: 
10.1093/jama/9780195176339.021.307
Item type: 
section
Good design arranges text and objects in a manner that invites and leads the reader through the composed page or material and enhances legibility and comprehension., The basic elements of design that ... More
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Typefaces, Fonts, and Sizes

Annette Flanagin

in AMA Manual of Style: A Guide for Authors and Editors (10th edition)

Print Publication Year: 
2007
Published Online: 
2009
DOI: 
10.1093/jama/9780195176339.021.308
Item type: 
section
A typeface is a design for a set of characters (eg, Times Roman, Arial). A font of type is the complete assortment of characters, qualities (eg, size, pitch, and spacing), and styles (eg, bold, italics) ... More
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Spacing

Annette Flanagin

in AMA Manual of Style: A Guide for Authors and Editors (10th edition)

Print Publication Year: 
2007
Published Online: 
2009
DOI: 
10.1093/jama/9780195176339.021.309
Item type: 
section
Readability of type depends on the spacing between letters, words, and lines; none of these is independent of the others.Letterspacing refers to the space between letters and other characters. Ideally, ... More
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Layout

Annette Flanagin

in AMA Manual of Style: A Guide for Authors and Editors (10th edition)

Print Publication Year: 
2007
Published Online: 
2009
DOI: 
10.1093/jama/9780195176339.021.310
Item type: 
section
Layout is the arrangement of all the elements of design and typography on the page for optimal readability, taking into account the context and aesthetic requirements of the text. To create emphasis, ... More
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Letterspacing

Annette Flanagin

in AMA Manual of Style: A Guide for Authors and Editors (10th edition)

Print Publication Year: 
2007
Published Online: 
2009
DOI: 
10.1093/jama/9780195176339.022.613
Item type: 
section
Letterspacing refers to the space between letters and other characters. Ideally, the spaces between letters should be balanced. There are no absolute values for optimal letterspacing, but type size and ... More
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Word Spacing

Annette Flanagin

in AMA Manual of Style: A Guide for Authors and Editors (10th edition)

Print Publication Year: 
2007
Published Online: 
2009
DOI: 
10.1093/jama/9780195176339.022.614
Item type: 
section
Typefaces have predetermined spacing between words that is dictated by the point size and width of a typestyle, the darkness or density of the typeface, and the openness or tightness of the letterspacing. ... More
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Line Spacing

Annette Flanagin

in AMA Manual of Style: A Guide for Authors and Editors (10th edition)

Print Publication Year: 
2007
Published Online: 
2009
DOI: 
10.1093/jama/9780195176339.022.615
Item type: 
section
Line spacing refers to the vertical distance between the base of 1 line of text and the base of the next line of text. Line spacing is traditionally known as leading for the strips of lead once used between ... More
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Lowercase

Annette Flanagin

in AMA Manual of Style: A Guide for Authors and Editors (10th edition)

Print Publication Year: 
2007
Published Online: 
2009
DOI: 
10.1093/jama/9780195176339.022.616
Item type: 
section
Lowercase letters are smaller than capital (or uppercase) letters and are differently configured (eg, a, A). The term lowercase originates from the earlier use of manually set wooden or metal characters ... More
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Capital (Uppercase)

Annette Flanagin

in AMA Manual of Style: A Guide for Authors and Editors (10th edition)

Print Publication Year: 
2007
Published Online: 
2009
DOI: 
10.1093/jama/9780195176339.022.617
Item type: 
section
Capital letters are larger than lowercase letters and are used as initial letters in the first word of sentences and for proper names. They are also often used as the initial letter of major words in ... More

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