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Ethical and Legal Considerations

Annette Flanagin

Advertisements appear in print and online journals, email alerts, other online information products and services, and other types of media (such as podcasts and blogs). For biomedical publications, advertisements typically include the following: ▪ Advertisements that promote professional or trade-related products (primarily pharmaceuticals and medical equipment in biomedical publications), services, educational opportunities or products, or announcements (see also , Advertorials). These are typically called display advertisements in print; online, they may include banners, pop-up windows, or text-based ads (such as in email alerts or other online communications of information) (see also , Advertising and Sponsorship in Online Publications). ▪ Display

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